Mahesh Prasad (right), President, Wireless, Reliance Communications with V. Ramnath, Director, Operator Channels, Nokia India at a press conference In New Delhi on Friday. Photo: Shanker CTelecom major Reliance Communications (RCom) on Friday announced its partnership with mobile handset maker Nokia India for jointly offering Ovi Life Tools services.
Ovi Life Tools is a set of mobile information and application services, covering crop prices, education, health, games, maps, music and entertainment.
Nokia’s Ovi Life Tools will be available to RCom users under subscription and pay-per-use models. While education and entertainment services will be offered at Rs. 30 per month, agriculture service will be available at Rs. 60 per month, the company told reporters here.
Indian telcos are now focusing on growing their data businesses, which gives them higher margins than the traditional voice businesses.
The pay-per-use will be priced at Rs. 3 on request.
“These services have the potential to positively impact livelihoods at one hand and provide entertainment platforms to our consumers at the other,” Nokia India Director (Operator Channels) V. Ramnath said.
The association with RCom is an important step towards creating a strong ecosystem to take these services to a larger consumer base, he added.
As part of this alliance, RCom is also offering mobile data bundle of 1.2 GB on Nokia GPRS-enabled handsets (other than the Nokia’s Ovi Music Unlimited (OMU) enabled phones).
In addition, RCom is offering up to 1800 free on-net minutes bundled with Nokia 1800. These free voice minutes and mobile data bundles has a validity of six months.
Keywords: RCom, Ovi life tools
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